YOUR CHALLENGES
«YOU KNOW YOUR CUSTOMERS,
GET TO KNOW your prospects »
Strategy Vision Approach
YOUR CHALLENGES
Whatever your strategy, vision and approach, you will never be able to compromise on the substance. The value of your words remains the key asset in reaching your audiences.

To say who you are, what you aspire to represent for your clients, and to express your commitments, the experts at Eckert Mathison will always guide you towards an unwavering principle: rigor and sincerity.

Your marketing campaigns can address four fundamental issues. But in all scenarios, they are based on a common denominator: DATA.

Whatever your challenge, whatever lever you decide to use, from lead nurturing to marketing automation, from white papers to blog posts, the essential building block is data. Data makes it possible to define precisely who your target audience is, why, when, and how.

YOUR MARKETING PLAN

Generate Leads (Lead gen)

Enhance your brand reputation

(Re)position your brand

Support and drive the launch of new products

Generate Leads (lead gen)
You need qualified contacts to feed the prospecting pipe of your sales representatives, identify new partners, and detect targets.
You need to deploy lead generation campaigns supported by high-value content to encourage your audiences to share their contact details.

Our experts recommend:

WHITE PAPER >
INFOGRAPHICS >
SUCCESS STORY >
ONE-PAGE MARKETING >
WEBINAR >
MARKETING AUTOMATION >

Enhance your brand awareness
Demonstrate your expertise and know-how to position yourself in the minds of your audiences as the natural reference on a given issue. These are the mechanics on which an awareness campaign is based.

Inspiring words, free from all commercial constraints, is the spirit that should govern the creation of your awareness campaign!

Our experts recommend:

WHITE PAPER >
PRACTICAL WORKSHEET >
BLOG POST >
LANDING PAGE >
WEBINAR >
MARKETING AUTOMATION >
SOCIAL SELLING >
MARKETING STRATEGY >

 

(Re)Position your brand
Strategic shift, winning over a new client target, a new organization, the major trends that affect your brand must be supported to turn them into marketing levers that position you in your new markets or consolidate your position in your historical markets.

Our experts recommend:

SUCCESS STORY >
INFOGRAPHICS >
MOTION >
BLOG POST>
EMAILING >
LANDING PAGE >
SOCIAL SELLING >
MARKETING AUTOMATION >

 

SUPPORT AND DRIVE THE LAUNCH OF NEW OFFERS, SOLUTIONS OR PRODUCTS
Introducing a new offer to the market is not something you can improvise. To put all the odds in your favor, it is important to use simple mechanisms to help your target audiences understand your offer.

Our experts recommend:

MOTION >
EMAILING >
BLOG POST >
ONE-PAGE MARKETING >
LANDING PAGE >
WEBINAR >
MARKETING AUTOMATION >
SOCIAL SELLING >

MARKETING STRATEGY >

 

CHRISTOPHE
Fluxym France

A company that has a genuine culture of inbound marketing and effective sales methods.
Daily coaching to help our client improve its techniques to reach its goals.

Support is versatile and personalized.

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